Hey there! I’m Sherel Fernandes, a data-driven marketing specialist with a creative heart and an analytical mind. I have a passion for scaling digital brands, crafting meaningful customer journeys, and aligning marketing with sales to drive real business growth.
With 7+ years of experience in growth marketing, digital strategy, and sales, I bring a holistic approach to performance—balancing creative storytelling with measurable outcomes. My work spans everything from paid advertising and CRM automation to conversion optimization and customer engagement strategies, always with a focus on driving impact at every stage of the funnel.
Currently based in Berlin, I’m pursuing my Master’s in International Management at SRH Berlin University of Applied Sciences—deepening my strategic perspective while continuing to stay hands-on with digital innovation.
At the heart of everything I do is a value system I truly believe in:
- Take Ownership – Execute with responsibility and initiative
- Learn Continuously – Stay curious and open to growth
- Communicate Transparently – Foster clarity and collaboration
- Build Trust – Strengthen relationships with honesty and reliability
- Empower Teams – Support and uplift those around you
- Be Data-Driven – Make informed decisions that drive results
- Adapt & Innovate – Thrive in fast-changing environments
- Enjoy the Process – Work hard, have fun, and celebrate wins! 🚀
When I’m not deep-diving into campaign metrics or optimizing user flows, you’ll probably find me hiking, chasing sunsets, or exploring new corners of the world. 🌍
Thanks for stopping by—feel free to check out my work or just say hi!
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